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Johnson’s Top to Toe (Bath)


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NEW JOHNSON’S® baby TOP-TO-TOE® wash is an ultra-mild cleanser designed for your baby’s delicate skin and sensitive eyes. It is a safe baby wash product, milder than a baby soap, and is as gentle to the eyes as pure water that soothes your baby during bath time.

It’s the #1 choice of hospitals* for a Baby’s bath and gentle enough to cleanse sensitive newborn skin without drying from Day 1.

  • No More Tears formula
  • 100% Gentle Care. From Day 1.
  • As mild as pure water
  • Hospital’s choice for 1st bath
  • Clinically proven mild
  • Recommended by Doctors
  • pH Balanced & Hypoallergenic
  • No added parabens, sulphates or dyes
  • Made with only purposeful ingredients
  • Transparent. Mild. Visibly Pure.


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